YASMINA
PASSERI
Resilient Leader | Barrier Breaker | Diversity Advocate| Voice Amplifier
Get to know Yasmina Passeri
Yasmina Passeri, Resilient Leader, is about more than just breaking barriers—it’s about creating space for real, lasting change.
Born into African royalty but defined by her resilience, Yasmina has built her career on breaking barriers, amplifying voices, and reshaping leadership spaces. From managing multi-million-pound tech initiatives to stepping into director-level leadership, she has built a career challenging expectations, amplifying voices, and reshaping leadership spaces.
Fluent in French, Italian, and English, Yasmina thrives in global environments, leading diverse teams and shaping strategies that blend innovation, inclusion, and impact.
Named a Microsoft Women Role Model Ambassador and UK Regional Ambassador for GTA Black Women in Tech, she is a thought leader and advocate dedicated to redefining leadership and empowering the next generation.
When Yasmina speaks, she doesn’t just deliver words—she sparks action.
About & Expertise
Reshaping Leadership, Breaking Barriers, and Driving Change
Real change in tech doesn’t just happen—it’s built by leaders who challenge the status quo. Yasmina Passeri is one of them.
As a Resilient Leader and Barrier Breaker, Yasmina Passeri has built her career on challenging expectations, amplifying voices, and driving meaningful change. Born into African royalty, she chose to define her own path, proving that leadership is not about titles—it’s about action, impact, and transformation.
From leading high-stakes digital transformation initiatives to stepping into executive leadership, she has consistently reshaped leadership spaces, proving that true influence goes beyond expertise—it’s about innovation, inclusion, and lasting impact.
Fluent in French, Italian, and English, she has worked across Europe, gaining a global perspective on leadership, inclusion, and resilience. Her experience navigating different cultures—both in the corporate world and beyond—has shaped her human-first leadership style, where trust, collaboration, and cultural alignment drive success.
Strategic Leadership & Advocacy
Named a Microsoft Women Role Model Ambassador and UK Regional Ambassador for GTA Black Women in Tech, Yasmina is committed to creating spaces where diverse talent thrives. Through her speaking engagements, thought leadership, and advocacy, she empowers others to challenge limitations, step into their full potential, and take up space—unapologetically.
Beyond the Boardroom
Yasmina is also a published author. Her book, Lantana’s Secrets for Beautiful Hair, originally published in 2015 in French (Les Secrets Capillaires de Lantana) and later translated into English, empowers Afro and mixed-race women to embrace their identity, natural beauty, and inner confidence.
A Voice for Change
Through her work, Yasmina bridges strategy, leadership, and inclusion—not just as a business leader, but as a thought leader and speaker who inspires action.
She doesn’t just talk about change. She makes it happen.
Professional Journey: Driving Transformation & Inclusive Leadership
Yasmina Passeri’s career is defined by transformation—of businesses, teams, and the very definition of leadership.
As a Resilient Leader and Barrier Breaker, she has consistently challenged expectations to build strategies that drive change, foster collaboration, and create impact across industries. From leading large-scale digital transformation initiatives to stepping into executive leadership, Yasmina is known for pushing boundaries and amplifying voices that need to be heard.
Her career spans investment banking, central and local government, public sector, professional services, software development, housing, and waste recycling—each experience reinforcing her ability to navigate complexity, lead diverse teams, and align business objectives with human-centered leadership.
As the UK Regional Ambassador for GTA Black Women in Tech, Yasmina leads strategic efforts to promote visibility and support for Black women in tech. She leads monthly meetings with a team of five ambassadors, monitors progress against strategic goals, and has been instrumental in defining the organisation’s vision and school outreach strategy. Yasmina also actively supports the GTA Black Women in Tech Annual Festival, where she has interviewed successful industry leaders, amplifying their stories and driving meaningful dialogue.
As a Microsoft Women Role Model Ambassador, Yasmina contributes to several internal initiatives focused on empowering women in tech. She participated in Microsoft’s Table Ronde, where she shared insights on leadership and inclusion. Yasmina was also a featured speaker at the Women of Talent initiative, delivering a session on personal branding to inspire women to take ownership of their professional narratives. Additionally, she actively mentors a woman through the Microsoft mentoring program—helping to elevate the next generation of female leaders.
What sets Yasmina apart is her ability to bridge cultures, industries, and leadership styles to create environments where innovation and inclusion thrive. As a Diversity Advocate and Voice Amplifier, she doesn’t just deliver results—she reshapes the way organisations think about transformation, leadership, and impact.
Strategic Leadership & Impact-Driven Transformation
Yasmina’s leadership is built on five key pillars, shaping how she drives transformation, fosters inclusion, and leads with impact:
- Human-First Leadership → Putting people at the center of every decision, ensuring trust, collaboration, and cultural alignment in every initiative.
- Strategic Transformation & Execution → Leading complex, high-stakes initiatives with precision, ensuring that strategy turns into measurable impact.
- Multicultural & Cross-Border Collaboration → Navigating global teams and bridging cultural differences to drive shared success.
- Diversity, Equity & Inclusion (DEI) Advocacy → Creating inclusive spaces where diverse voices are heard, valued, and empowered to lead.
- Resilient & Visionary Leadership → Turning challenges into opportunities with a solutions-driven, forward-thinking mindset.
Yasmina combines technical expertise with human-centered leadership, ensuring that every initiative she leads is strategically sound, culturally inclusive, and built for long-term success.
Driving Transformation for Leading Global Brands
Through consulting engagements with top firms, Yasmina has contributed to high-impact transformation initiatives for some of the world’s most recognized brands. Her expertise in strategy, execution, and inclusive leadership has helped organizations navigate complex challenges and drive meaningful change.
Below is a selection of brands she has worked with:
Recognition & Awards
Recognition for Impact, Advocacy & Leadership
Yasmina Passeri’s work in leadership, advocacy, and inclusion has been recognised on international platforms.
Her commitment as a Resilient Leader and Barrier Breaker to challenging the status quo, amplifying voices, and driving meaningful change has earned her prestigious awards and opportunities to inspire transformation at scale.
As a Diversity Advocate and Voice Amplifier, Yasmina doesn’t just receive recognition—she uses her platform to create real impact, ensuring that leadership is more than just a title, but a responsibility to elevate others.
Key Recognitions
Microsoft Woman Role Model Award (Ally Category)
Awarded for her outstanding leadership, career impact, and commitment to fostering inclusion in the tech industry, Yasmina was recognized in the Ally category for her ability to drive meaningful change, challenge barriers, and inspire the next generation of leaders.
UK Regional Ambassador for GTA Black Women in Tech
As a UK Regional Ambassador, Yasmina plays a key role in advocating for diversity, increasing representation, and empowering Black women in tech. She actively supports initiatives that amplify voices, create opportunities, and drive meaningful change in the industry.
These recognitions highlight Yasmina’s relentless commitment to driving systemic change, mentoring future leaders, and breaking barriers in industries where representation has long been overlooked. Through her work, she continues to challenge norms, open doors, and create lasting impact.
Author of "Lantana's Secrets for Beautiful Hair"
Yasmina is also the author of “Lantana’s Secrets for Beautiful Hair“, a book dedicated to empowering Afro and mixed-race women to embrace their natural beauty and inner confidence.
- Originally published in 2015 in French (“Les Secrets Capillaires de Lantana“).
- Translated into English in 2021.
- Focuses on haircare, self-acceptance, and cultural pride.
Speaking & Thought Leadership
Inspiring Audiences, Amplifying Voices, and Driving Change
Yasmina Passeri is a dynamic keynote speaker, thought leader, and advocate for inclusive leadership and business transformation.
Known as a Resilient Leader and Barrier Breaker, she challenges audiences to think differently, lead boldly, and embrace meaningful change. With her Human-First methodology, Yasmina inspires leaders to foster stronger connections, drive inclusion beyond performative efforts, and build resilient leadership practices that create lasting impact.
As the UK Regional Ambassador for GTA Black Women in Tech, Yasmina brings strategic insight and personal experience to her talks on representation, leadership, and visibility. Her work with GTA, including supporting the annual festival and amplifying the stories of successful Black women in tech, gives her a unique perspective on what it takes to drive real change in the industry.
As a Microsoft Women Role Model Ambassador, Yasmina has spoken at high-impact events, including the Table Ronde and the Women of Talent initiative, where she shared insights on personal branding and leadership. Her talks reflect her experience in mentoring future leaders and her commitment to driving meaningful change within the tech industry.
As a Diversity Advocate and Voice Amplifier, she uses her platform to break barriers, amplify underrepresented voices, and empower others to step into their full potential. Her talks blend compelling storytelling, strategic insights, and practical tools—giving individuals and organizations the confidence to turn inspiration into action.
Thought Leadership on LinkedIn
Yasmina extends her impact beyond the stage through insightful, action-driven content on LinkedIn, where she challenges perspectives, sparks conversations, and drives meaningful change in leadership, DEI, and resilience.
- Weekly Insights → Yasmina shares thought-provoking reflections and strategic insights multiple times a week, offering practical tools for bold leadership, inclusivity, and career empowerment.
- The DEI Challenge → As the creator of the #DEIChallenge, Yasmina raises awareness about the barriers women in tech face, encouraging leaders to move beyond discussion and take real action toward inclusion.
Collaborations and Keynotes
Yasmina has been featured as a keynote speaker, panelist, and podcast guest across diverse platforms, sharing her expertise on leadership, multicultural project management, and DEI advocacy.
Audience Feedback
Get in Touch
For those who believe in breaking barriers and leading with impact, Yasmina Passeri is here to inspire action as a Diversity Advocate and Voice Amplifier.
→ Have a question, collaboration idea, or speaking request? Reach out, and I’ll get back to you as soon as possible!
You can also connect with me on LinkedIn.